Inexpensive Marketing Ideas For Small Business

Inexpensive marketing ideas for small business.

2020 has been one of the most unpredictable and challenging years that I can remember.

Everything from the virus, riots, looting and the year is only half over.

There are a lot of small business owners that are struggling to keep a float.

What can you do to prevent disaster for your small business?

All is not lost I will show you inexpensive marketing ideas for small business.

I know times are tough, but these tips could help make the next half of the year better for you.

I’ll also show you some free and cheap marketing tools for online business owners.

With that being said let’s get started.

 

 

10 Powerful Marketing Tips For Small Business

Discover multiple tactics and strategies to help your business in 2020 and beyond.

Below Are 10 Marketing Ideas For Small Business Owners:

 

#1. Social Media

 

If you’re not on social media for more than just catching up with friends and family you’re missing out.

Social media platforms are a great way to promote your business online for free and grow a following.

Some of the best platforms for small business owners are Facebook, Instagram, Twitter, Pinterest, and LinkedIn.

It’s recommended to start with one social media platform at a time.

And grow each one and then move onto the next after you have mastered one social media platform.

 

#2. Create Your Website

 

It’s important to have a presence online.

Even if you have a brick and mortar business you still need a website.

You can create a free website with Weebly below:

Check out Weebly’s features!

However you can have your very own website for cheap.

Bluehost gives you hosting and free domain for only $3.95 per month.

You can save up to 50% by using my affiliate link here.

 

#3. Partner With Other Businesses

 

Teaming up with other local businesses can help each of you promote each other and create a referral network for new customers.

And you can even promote each other‘s businesses through your email list.

Look for businesses that sell related products.

 

#4. Brand Your Vehicle

 

If you have a business where you are required to have a company vehicle you are missing out on a lot of potential new customers if you don’t have vehicle branding.

You can purchase magnets or stickers at low cost and window decals to put on the side and back of your windows.

 

#5. Invest In Sidewalk Signs

 

This is for you brick and mortar small business owners.

And can be especially powerful if you are on a street with a lot of pedestrians.

Placing a sign on the sidewalk outside of your business can draw in new customers and help you get free word of mouth.

Sidewalk signs are available in different sizes and you can select the size that is perfect for you as well as the price to fit your budget.

 

 

#6. Email List

 

It’s extremely important to grow an email list.

If you haven’t started an email list because you thought it was too expensive.

You can now get in extremely affordable yet powerful email marketing platform for the grand total of FREE.

That’s right is now free to sign up on Aweber.

You can sign up without using a credit card here.

Having a list of customers to keep in communication with is very valuable.

You can update them on coupons, special offers, and even include videos.

 

#7. Video Marketing

 

Today more than ever videos are being consumed at a record rate.

Your customers want to watch and learn as well as be entertained.

Even if you are too shy to get in front of the camera you can utilize video marketing to your advantage.

Now you can try a powerful video marketing platform for a free trial on their 14-day membership here.

Read: Seven Ways To Promote Your Business

 

#8.  Business Card Drawing

 

I remember going to restaurants for lunch and see a fishbowl with business cards in it when I worked in corporate America.

All of the local businesses will drop off their business card for a chance at a free lunch or other cool prizes.

This could be a way to draw in more customers that want to chance to win your business card drawing.

It works I remember wanting to win a dinner for four at a local restaurant and going a couple of times a week to try and win.

 

 

#9. Host An Event or Educational Training

 

You can post an event or class for free online or in your local community.

Start by printing out flyers and posted them on the community board bulletin boards.

Most coffee shops or libraries will be accepting of an educational event flyers.

Although just pinning up your business card will likely get it thrown in the trash.

 

#10. Start A Podcast

 

Podcast are extremely popular and you can start for very little money.

All you really need is a microphone and Hosting.

A podcast can help you build awareness and showcase your knowledge and your brand

You can invite other business owners or experts to join your podcast

so that you can promote to your audience.

 

 

The Best Cheap Or Free Marketing Tools For Online Business Owners

 

Ready for more inexpensive marketing ideas for small business?

The list will cover cheap and free marketing tools.

If you are tight on cash or can’t afford to spring for paid memberships or services at this time.

Check out the best Free Marketing Tools Below:

 

#1. Groove Funnels- Similar to Clickfunnels except you can now get a Free membership no credit card needed.

Start your Free account to Groove funnels here.

This is a sweet deal because it used to cost $99 per month for Groove funnels.

 

#2. Aweber– Recently offered a Free membership.

You can sign up for Aweber without using your credit card for an unlimited time with their Free account here.

AWeber Free gives you access to all the powerfully-simple key features you need to build awesome, long-term relationships with your audience of up to 500 subscribers, sending up to 3,000 emails monthly. 

 

#3. Canva- Is a dream for marketers, entrepreneurs, and small business owners because they give you free access to create beautiful graphics.

You can use the free membership to promote your small business through social media and create images that you can post online or print.

 

#4. Google Adsense– Want to monetize your website or blog?

You can generate extra income with Google adsense.

Now you won’t get rich from this.

Although depending on the amount of traffic and clicks you get on you blog or website can earn you some extra cash.

Read: How to boost traffic to your website or blog

 

#5. SumoMeShare– These free share buttons look great on mobile and that is where a lot of your customers are coming from.

You also get a lot of control over the appearance of your share buttons.

 

Looking to build backlinks or find which ones to disavow? Try this tool FREE!

 

 

Conclusion

Now you have several inexpensive marketing ideas for small business.

Which one is your favorite?

It’s common for businesses to have their ups and downs.

Good times and bad times.

Although there are still Free ways to market and grow your business.

If you found this article to be helpful.

Please share it…

And if you would like to read my other articles like this one on inexpensive marketing ideas for small business.

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